Design | Driven — Strategy, Design, Technology
We help companies and brands to envision and implement the full digital experience of their customers. Experience Design represents the cornerstone of our services, uniting our skills and promoting an human centred vision to all our projects.
In today’s customer-driven market, experiences matter more than ever.
When you work with our Experience Design team, you get a design-led approach that turns human insights into business impact, throughout crafted experiences that embrace your customers and your brand in a multi-channel approach. We combine design thinking, market knowledge and design expertise to help you define intent, fit and meaning to your digital products and services.
Human centred design is more than knowing your customers: it’s also about the market, the industry, the organisation. We apply a holistic view of research, keeping it nimble as possible, but always focused on getting the bigger picture.
- Customer Behaviour Research and Profiling
- Industry Trends & Competitors Benchmark
- Organisation Landscape Analysis
- Service Experience & Touchpoints Audit
Strategy requires actions, places and intent. Our experience strategy practice focus on helping to explore market and customers opportunities, unveiling new concepts that solve an old problem or instigates disruption in the industry. Either way, we are here to explore and define what, to whom, how and where your products and services will emerge.
- Concept, Vision and Strategy Definition
- Experience & Touchpoints Definition
- Strategy Roadmaps
- Digital Brand Strategy
- Content Strategy
- Rapid Prototyping & Validation
Digital Product and Service Design
Even when a product or service seem simple, a good deal of work was done in the backstage to provide a seamless and pleasant experience. Our design practice helps you to add structure, order and flow to your products or services, crafting the interactions and engagements customers will experience.
- Information Architecture
- Interaction Design
- Service Architecture
- Product and Service prototyping
Visual Design and Digital Brand Systems
It is easy to dismiss visual design as a simple aesthetic question. But it’s not that simple. Colours, typography, shapes, images convey emotions, rhythm, structure and sense. We work with you in defining all these aspects, but also in creating coherence and patterns, so that your brand experience maintains its identity across mediums and channels.
Digital Brand Design and Development
Digital Design Systems
UI Design & Guidelines
How you can work with us
The usual way of doing business, from turnkey projects to building specific components or simply to help you envision and shape the vision and strategy.
Design sprints enable us to work with you, in a well defined and objetive time period, with a clear purpose. One week to explore and test solutions for a specific problem.
Co-design, co-exploration, design thinking, tackling a specific problem, are just some of the examples of smaller interactions in which we can engage and collaborate.
Let’s do something together!
Do you have a challenge? We’d love to hear from you.